A sample of the marketing concepts delivered in this book include an introduction to "Reality Marketing™ which will give you a new perspective on how to market your company.  You are not a Fortune 500 company, so don't advertise like one! 

This easy-to-follow program will show you effective techniques for marketing your company including unique discussions on ""The Blue Red Test" , ""The Purple Cow" , ""The Scratch Out Drop In Test"  and building a powerful ""Marketing Machine™". 

This might possibly be the most effective time you'll ever spend on marketing your company.